“Laboratory-grown meat will become more prevalent in the future, and this bill will proactively prevent these franken-meat alternatives from being labeled as meat,” Gallion said at Thursday’s bill hearing.“We just think it’s unnecessary. Not only are our members in full compliance with all federal regulations on the subject, but we’ve even gone beyond that with our own guidelines,” Dan Colgrove with the Plant-Based Foods Association told lawmakers Thursday.
The coalition formally starting Thursday consists of well-financed food tech start-ups, including Memphis Meats, JUST, and Fork & Goode, which are all developing cell-based meat products. The group also includes BlueNalu and Finless Foods, which are developing cell-based seafood products.”We’re seeing consumer interest, we’re seeing broad media interest, policy-maker interest; it all has happened pretty quickly,” said Andrew Noyes, a spokesperson for JUST, a San Francisco-based company that also makes a plant-based egg replacement and other similar products.
As consumers, we sometimes seek out these imitation products as a cheaper or more readily available alternative to the original, but most often we would prefer the real deal. After all, the name itself implies that the original is better than the fake version.